Aug
18
Filed Under (Life) by Thejesh GN on 18-08-2008

Usage of Social Media by Indian brands has increased recently. Sunsilk started it with the introduction of sunsilk gang of girls. I am not sure how far it has worked. What I am sure is there is some movement happening as more and more brands are trying to involve their customers. Which is the best part of social media, P2P kind of involvement between brands and users. Works for both consumers and brands.

Not very recently Indian youth brand Fastrack also got into an area where it wants to interact with its web2.0 savvy customers directly. Along with wrist watches they are also into eye wears [I own a pair of glasses and I am big fan of bikes that John rides both in personal & other professional life] both find consumers in youth, I am happy that social media doesn’t mean just *orkut* to fastrack. We need to see how far Fastrack will go in this new exciting journey.

Fastrack sent me a brand new neon disk watch to try out. I already have about five watches from different companies. So I guess I would be good enough to give some comments. So here are my comments after using it for about two weeks. Neon disk range is stylish anaolg watches targeted at youth. They don’t have needles but has rotating disk to show the time.
+ves : Its stylish, light and easy, It looks uber cool with your evening wear, those disks and neon light has some geek factor :)
-ves : May not really go well with your formal dressing. But I guess you will be using a different watch for that right? No date functionality.We need that really.

OK now the happy news is Fastrack agreed to pass on the watch to any of my reader as a gift. I decided it should go to commenter with maximum number of comments on this blog. So  ManojVasanth congrats.



Comments:
13 Comments posted on "Social Media, Fastrack and a gift to top commenter"
ManojVasanth on August 18th, 2008 at 11:56 PM # Reply

Ohh thats just great news!! Thanks Thej :)


Rajesh on August 19th, 2008 at 8:44 AM # Reply

Thejesh,

It’s a fabulous idea to gift the watch to your reader – Congrats Manoj :) – do also share if you like the watch.

Thejesh,

Really glad that you like the watch.

Cheers

Rajesh


[...]   [...]


Thejesh GN on August 19th, 2008 at 10:18 AM # Reply

@Manoj Welcome :)
@Rajesh well blogs are because of readers right?


Anand on August 19th, 2008 at 1:25 PM # Reply

gr8 da….congrats manoj…on ur new watch :)


Sindhu on August 19th, 2008 at 1:32 PM # Reply

“in personal & other life..” other life? Iha loka perhaps? heh, he hasn’t reached there as yet but he might considering the bikes he rides ..lol am just kidding, an honest oversight there I guess.


Sindhu on August 19th, 2008 at 1:33 PM # Reply

iha refers to this world is it? or was it para loka? ah crap.


Thejesh GN on August 19th, 2008 at 1:54 PM # Reply

@sindu LOL
By “Other Life” I meant his film or professional life. May be I need to rephrase :)


Anshul Nanda on August 25th, 2008 at 10:53 AM # Reply

Hey Thejesh

Thanks for the feedback. Stay in touch and maybe the next time we’ll seek your feedback even before the collection is launched!

Cheers

Anshul

Assistant Brand Manager – Fastrack


Thejesh GN on August 25th, 2008 at 4:12 PM # Reply

@Anshul Sure. Thanks.


Vikas Sharma on August 25th, 2008 at 5:19 PM # Reply

Damn,,

My comment spam software didn’t work !!!

Cool. Just Joking! Conrats both of you. Good going Thej..


Anshul Nanda on August 25th, 2008 at 5:45 PM # Reply

Just read about your Finland trip.. Congratulations :)


Max the Micro Niche Finder on March 24th, 2009 at 12:15 PM # Reply

Hiya, i have seen your site when searching a few weeks ago and i really love the design! I just bought a new 3 character domain (cost me a packet) for a niche review blog, and i was wondering if your design is a free or paid one? I’m new to Wordpress and about to set it up, and i would really like to get something with a similar look to yours. Any ideas where i could download or buy something similar? Thanks for your help! :)


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